Why was YouTube Go Shut Down: Here’s Everything You Need to Know

YouTube Go is perhaps not AN app that several of our U.S.A. readers area unit at home with, given its singular concentrate onthe developing world, however it scored quitefive hundred million downloads in its six years of existence. it is also dead. YouTube recently proclaimed the app are motiondown this August.

YouTube Go was the herald for Google’s “next billion users” set up in 2016. once you are as huge as Google and count “most net users” as your client base, the simplest thanks tochase growth is to urge a lot of folks on the net. The result was many ”Go”-branded merchandise, that targeted low-end devices with restricted net access. one in all the largest developing markets was India.

With YouTube Go motion down, YouTube cites enhancements within the main YouTube app because the primary reason. the corporate says the most app has seen “improved performance for entry-level devices or those who watch YouTube on slower networks.” YouTube says the most app conjointly has “a higher overall user expertise [and] offers options that aren’t accessible on YouTube Go that severalhave asked for – such because the ability to comment, post, produce content, and use dark theme.”

YouTube Go’s headline feature of offline video access isn’t mentioned within the community post. YouTube Go was really a wild deviation from the conventional YouTube formula, because of being targeted at users with intermittent net access. Even in 2016, Go users may really transfer and save YouTube videos for later offline viewing. the concept is that if you did not have net access reception, you may visit an area with netand transfer videos for later.

In a shot to create YouTube’s microorganism video sharing work while notthe net, {you may|you’ll|you may} even share these videos offline – the app could produceAN ad-hoc network between 2 YouTube Go devices, permitting native file transfers that were means speedier than the net. The offline videos came with some DRM, of course, and would destruct if you did notconnect with the net sporadically.

YouTube says the inject YouTube app is performant enough that “Go” is not anylonger necessary, however what concerningthe offline video features? It doesn’t sound like those area unit coming. YouTube says it’s ”building out extra user controls that facilitate to decrease mobile informationusage for viewers with restrictedinformation,” however that does not sound like offline usage or sharing options.

The main YouTube app really will support offline videos, however that feature is fastened behind the “YouTube Premium” paywall, and it seems like the set up is to a lot of sharply push that to users. YouTube Premium launched in India in 2019 at meanscheaper costs than what the corporatecharges within the U.S.A.. The U.S.A.YouTube Premium is $12 a month, whereasin India the program is 129 rupees a month, or concerning $1.69. simply four months past, Google introduced yearly YouTube Premium plans in India, for 1,159 rupees ($15.20 for the total year).

The availability of offline videos for complimentary via the Go app was a substantial strike against the YouTube Premium sales talk, however currently it’slike Google is, uh, “fixing” that drawback.